12 days of Christmas digital marketing from Smarter Searches

On Black Friday 2017, data from Adobe Digital Insights stated that “American shoppers spent a record $5 billion in 24 hours” — marking a 16.9% increase in dollars spent online, compared with Black Friday 2016. A big piece of that pie was the nearly $2 billion spent on mobile devices alone (a record 36.9% of…

how to find and act on inspirations for your business

Reviewing selections of “Brain Storm: Unleashing Your Creative Self” by Don Hahn In his section on inspiration, Hahn takes us through the variety of magical ways in which someone might find inspiration: the breakthrough eureka moment, the spark that finds its way into your mind in the dead of night. Either way, they’re all valid…

how to overcome procrastination on the the Smarter Searches blog

Build Your Business! It’s been awhile since we visited our monthly review of selections of “Brain Storm: Unleashing Your Creative Self” by Don Hahn — but we’re back, and this month, we’re covering the topic of procrastination! Getting inspired to create, fulfill, and maintain a business is hard work. It often involves not knowing where…

Learn how to express yourself and your business' creative side on the Smarter Searches blog.

Express Yourself Reviewing selections of “Brain Storm: Unleashing Your Creative Self” by Don Hahn Expression can be defined as the process of making known one’s thoughts or feelings; a word or a phrase used to convey an idea; the conveying of a feeling in a person’s face/voice, in a work of art, in the performance…

Read the Smarter Searches blog to learn how to embrace living your passion and finding creative discovery.

What Do You Live For? Reviewing selections of “Brain Storm: Unleashing Your Creative Self” by Don Hahn An obvious theme runs through a variety of sections of Don Hahn’s book — find your passion and live it. Whether that’s running a business, being a parent, curing cancer, designing beautiful things, teaching tomorrow’s leaders, or flying…

Find out how to use Pokémon GO to increase your in-store marketing efforts with this blog from Smarter Searches.

Pokémon GO has captured people’s hearts and phone screens in an astounding way. With 21 million active users daily, and over 6 million mentions on Twitter in less than a week, the mobile game’s popularity is creating new opportunities for advertisers, marketers, and business owners everywhere. While trends come and go, this one just might…

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