Why is Pubcon a great digital conference? Read the Smarter Searches blog to find out.

For the last two years I’ve made the long trek to Vegas to speak at Pubcon. Coming from Knoxville, Tennessee that’s a fairly lofty expense for a boutique marketing agency (especially since I brought two different team members this year). But the trip is incredibly valuable year after year, and there are several reasons why…

networking tips for introverts on the Smarter Searches blog

Not all of us are naturals at small talk, but at networking events, mastering this skill is key and can lead to fruitful business relationships. At Pubcon 2015, there will be many opportunities to network and connect with like-minded people. It’s a great opportunity to mingle, but for an introvert, this reality may seem nerve…

what to pack for a conference

There’s an old saying that people tend to pack an hour before leaving for a trip and unpack three months after getting home. Don’t let this be you. At Smarter Searches, we want you to digital smarter, think smarter, and packsmarter. Let’s run through some tips to help make your packing experience pain-and-procrastination free. If…

Top 15 Influential Educators in Digital Marketing 2015

Exciting news, everyone!  I was just named one of the Top 15 Influential Educators in Digital Marketing!  This is huge – and not just because I have a big ego. Which I do. The list, written by Clayton Wood of IdentityLabs.com, contains a list of some very awesome people doing very awesome things in the…

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