Getting started with a successful social media strategy can be daunting. From Facebook to Twitter to LinkedIn and Google+, there are tons of platforms to learn and stay up-to-date on. Knowing that, it’s easy to see how social media for your business can seem overwhelming, especially if you’re starting from scratch! The best way to…

how to choose the best social media platform for your brand

Imagine you’re starting your own business, and you decide it’s time to start promoting it on social media. You want to reach as many people as possible, so you create profiles on every social media channel you can think of — Facebook, Instagram, Twitter, Snapchat, Google+, Pinterest, YouTube, and LinkedIn. You plan to use a…

social media for beginners and building relationships on social media

Like most people, Facebook was my first social media site. Mark Zuckerberg launched Facebook in February, 2004. I didn’t join until Winter, 2014. Yep….I successfully dodged social media for over a decade. I thought Facebook would be a fad, like beta recordings and laser discs or Myspace and Napster. And while Facebook isn’t alone in…

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