networking tips for introverts on the Smarter Searches blog

Not all of us are naturals at small talk, but at networking events, mastering this skill is key and can lead to fruitful business relationships. At Pubcon 2015, there will be many opportunities to network and connect with like-minded people. It’s a great opportunity to mingle, but for an introvert, this reality may seem nerve…

We just returned from the Search Engine Strategies: San Francisco conference, which occurred September 10-13 where Courtney Herda spoke on Pay Per Click (PPC) Auditing Frameworks. The title of the panel on which she spoke was called Creating and Maintaining PPC Auditing Frameworks.

Presentation Description: Sometimes in the day-to-day optimization and maintenance of PPC accounts, you can lose sight of the big picture and need to take a step back before you can move forward. Creating a PPC auditing framework is vital to any account’s success because it allows you to fix inaccuracies, improve upon weaknesses, test new variations and priorities, and improve account ROI.

SEO is something that most businesses know is important, but there’s still an aura of mystery and misinformation that abounds when we talk about SEO – how to approach it, what it means, how we make changes, and the best practices to follow and mistakes that businesses have made.  I was invited to speak for…

Yes, we have very exciting news around the office.  Courtney submitted a proposal to Search Engine Strategies (SES, for short) and she was asked to speak at the SES: San Francisco conference next month.  Yay! While this isn’t super surprising considering how much experience she has in PPC advertising, since we are such a young…

Smarter Searches wants to help you grow your business with useful social media strategies. Join us Oct. 30, 2012 to find out how!

Event: Growing Your Business with Social & Other Media Location: Farragut Town Hall Date: October 30, 2012 Presented by: The Town of Farragut, the Farragut Business Alliance, and Smarter Searches Who’s Invited: All Farragut, TN businesses with a business privilege license or who plan to get one and are eligible What it is: A FREE (totally free!)…

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