These days, most business owners know that a website is an essential component of a flourishing business. A website gives you control of your brand and content, allows you to show up in search engines, provides a platform for sharing testimonials and social proof, and,
It’s another website launch day here at Smarter Searches! We’ve spent the last several weeks building a brand new website for Acceptance and Integration Training, or AAIT™. AAIT™ is a therapeutic framework for alleviating psychological pain while contributing to spiritual well-being. Therapists trained in the
Instagram is (by far) my favorite social media platform. It’s the first app I open in the morning, my go-to source of entertainment when I’m stuck in a line somewhere, and a great way to give my brain a break when I’m in the middle
As a digital marketing agency, we use online apps and tools every single day. From scheduling meetings and team events to internal communication and project management, we have a go-to tool for just about everything we do — including content marketing. Today, we’re sharing our
We’ve discussed Facebook boosting quite a lot on our blog lately. Why? Well, here’s the shortened version: Facebook has recently announced that newsfeeds would begin prioritizing meaningful personal interactions with friends and family over posts from brands. What this means for you, the business owner,
We know one of the key pieces to success on social media is consistently posting engaging content. This is way easier said than done, though — and even the best social media strategists can find themselves stuck in a content rut. Sometimes, all you need
I feel like I am always singing the praises of Facebook ads to my clients. You can create campaigns tailored to your needs, get super specific with the audiences you target, and achieve excellent results with a low monthly budget. Want more Facebook page likes?
It’s January. For business owners, this month is for goal setting, reflecting on the previous year, and planning for the year ahead. What worked? What didn’t? How can you apply those lessons to your 2018 strategy? When you’re thinking about your goals this year, make
It’s now a widely accepted fact that social media is an integral part of a company’s marketing strategy. Most business owners know they need to be active on social media — but it takes a lot more than just simply throwing up a post every
Many business owners and entrepreneurs would probably agree that some weeks are much busier than others — and when they get too swamped with work and other responsibilities, social media tends to get tossed aside. If you typically brainstorm, write, and post content to your
