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Not All Influencers Are Celebrities

Influencer Marketing

Under the Influence

71% of consumers are more likely to make a purchase based on social media referrals. Regardless of whether you are selling a product or a service, influencer marketing can be used to grow your business. 90% of consumers trust peer recommendations; people are more inclined to trust advice and promotion of a product or service from a friend than a commercial. Influencers act as a trustworthy friend to their followers.


An influencer can be anyone from a popular photographer on Instagram, or a technology blogger with a youtube channel, or a respected healthcare executive on LinkedIn. Finding niche influencers with a loyal following to support your business’s product or service is key to successful influencer marketing. Every industry and target market has influencers, the trick is identifying who can help your business the most and creating relationships with them. Here’s how we can help:

Identify the Right Influencers

Create a Strategy and Pitch

Track the Influence and ROI

Looking to run an influencer campaign? Our collaborative marketing plans help you create a modern-day content marketing plan.

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