Instagram is an enormously popular social media platform for any business with a visual appeal.
After years of working directly on marketing and advertising campaigns, never finding suitable templates, and building and collating our own plans, our team finally decided to build out a series of workbooks and templates that we could use to help our own clients, but also help DIYers, bloggers, small business owners, and influencers build their own brands.
This 50+ page workbook includes everything you need to know to help you develop a cohesive Instagram plan, a powerful and effective strategy, and the content and metrics to back it up.
A guide to setting S.M.A.R.T. goals for your Instagram efforts
A persona planner to get clear on who you want to attract with your content
A brand personality workbook to hone in on your messaging strategy
Content ideas worksheet
Monthly and yearly content planner templates
Monthly metrics tracker templates to measure your efforts
Monthly review worksheets to reflect on what worked and what didn’t
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