Skip links

PubCon Highlights 2015

If your tickets are bought, your bags are packed, and you’re anything like us, then you’re probably brimming with excitement about PubCon 2015. SAME. Well, just like a type-A person wouldn’t go to a new restaurant without viewing the online menu first, you wouldn’t go to a conference without first skimming the highlights. In case you missed them in your initial research, we’ve listed them for you below. You won’t want to miss these epic digital moments. What happens at PubCon…is going to be seriously fun and informative.

Keynote Speakers

For the latest insight on social media innovation and online marketing, don’t miss Guy Kawasaki from Canva. At Smarter Searches, we absolutely love using Canva for our business and our clients, so we can’t wait to see what Guy has in store for the conference.

We are also looking forward to hearing Rand Fishkin’s keynote speech, as he walks us through all things analytics, software and entrepreneurship. For more information on the other fabulous keynotes, click here.  

Fun, Engaging Sessions

Our CEO, Courtney Herda, is talking about analytics. But, wait. Not just any old analytics speech. Courtney is talking about why analytics data is like sex in high school. Everybody talks about it, most people talking about it aren’t actually doing it, and the ones doing it aren’t really very good at it…analytics that is. If you’re attending this year’s conference, make sure to mark this on your itinerary of sessions to attend. Bring something to take notes with and don’t forget your sense of humor. Courtney will have you laughing and blushing your way through analytics tips and tricks.

Courtney is joined by Steve Hammer from RankHammer and Scott Hendison from Search Commander, Inc. on Tuesday morning from 11:30 – 12:40 in Salon H. For more information, click here.

Courtney is also moderating an all-women’s panel about Google shopping and E-Commerce on Wednesday, October 7 from 3:55- 5:00 p.m. in Salon G. View additional information about the speakers and location of the session here.

PubCon Labs

PubCon regularly holds its popular PubCon Labs event. The event is hosted by a variety of top speakers leading conversations about search, social media and Internet marketing subjects.

PubCon Labs give conference attendees the opportunity to get up close and personal with some of PubCon’s top speakers and spend time discussing the industry topics they know the best, all in a relaxed one-on-one environment. You guessed it, our CEO, Courtney, is also hosting PubCon Labs sessions, so we hope you have the opportunity to sign up with her. You’ll love learning her insights into PPC and AdWords Auditing.


PubCon is an amazing opportunity to network with like-minded individuals in digital industries across the board. You can meet potential vendors, clients, and competitors that will help you and your business grow professionally. You can also use the time during, between, and after the sessions to stack your skill set up against those you meet. You’ll be able to test yourself and your abilities, make friends, and maybe even learn a thing or two. When the sessions for the day are over, make it a point to check out the awesome networking parties, or V e g a s in all of its splendor!

We can’t wait to see what happens at PubCon. Stay engaged with Courtney online by tagging @courtneyherda. Keep up to date with Smarter Searches on social media, and let us know if you’ll be in attendance to some of these highlights. Use #PubCon @smartersearches on Instagram and Twitter so we can find, follow, and share your amazing PubCon experience with you. We hope to see you there.