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Tag: inbound marketing

Content Marketing vs. Inbound Marketing

Content Marketing vs. Inbound Marketing

Whether you’re a marketing intern, blog specialist, or SEO guru, chances are you’re familiar with content and inbound marketing. Some professionals in the industry have argued that the terms are interchangeable, but there are some pretty key differences between the two. So what exactly separates the two? How are the

Inbound Marketing Blog Infographic

INFOGRAPHIC: Inbound Marketing Basics

You have probably heard the term inbound marketing before, but do you know what it means? Inbound marketing is a comprehensive, data-driving approach to marketing that attracts people to your brand and converts them into customers. It is about bringing customers to you and earning their attention rather than fighting