Helping Your Business Work Smarter
Call in the Experts
As a business owner or marketing leader, objective guidance from the outside can often help you identify new strategies to grow your business. When it comes to digital marketing, oftentimes businesses are stuck in the Mad Men world of marketing silos, departments that can’t or won’t communicate, and a failure to embrace all the opportunities that digital marketing has to offer. Our digital marketing consulting can help you transcend the past and evolve into a more profitable, more forward-thinking future.
Powered by our creative digital marketing agency that passionately provides customized online marketing solutions, our digital marketing consulting services help businesses grow, evolve, eliminate waste, and act on data collected. We help your teams work smarter! With more than 30 years combined working in digital marketing, both in-house and at the agency level, managing hundreds of search engine marketing accounts, and numerous awards celebrating her work, Courtney and the team at Smarter Searches are digital marketing consultants who serve as assets to any company that needs a guide to improve its digital marketing results.
Our digital marketing consulting services begin with a thorough website and online situation analysis with detailed customer persona development, competitor evaluation, and social media marketing examinations. We look at every aspect of your online presence from keyword rankings to user experience to conversion and ROI evaluation. We can help you evaluate software tools that make sense given your budget, time, and support team. We examine and help you define and optimize your SEO plan, PPC spend, social media calendar, content marketing calendar, branding guide, UX improvement plan, reporting audits, and help you move to the next level.
If you’re looking for a Knoxville marketing consultant to help your business grow, reach out to us. Regardless of where you are located physically, our work as digital marketing strategy consultants can help your business grow digitally.
Ready to identify creative solutions in your business that help you work smarter, not harder?
How We Do It
We start with a detailed website and SWOT analysis with detailed customer persona development, competitor evaluation, and social media reputation examinations.
Content marketing is crucial for building relationships and trust with your clients and customers. We’ll analyze your current social media marketing presence and help you develop a solid content and social media strategy that delivers results.
SEO and PPC Strategy
Is your website visible to the search engines? Are your pay-per-click (PPC) Google Ads converting? We’ll dive into your online presence from keyword rankings to CPAs and identify opportunities to boost your rankings on Google, create high-converting ads, and reach more customers online.
Are there new software opportunities available to save you time and boost efficiency in your business? We can help you evaluate software tools that make sense given your budget, time, and support team.