“Every year, there are trillions of searches on Google and over half of those searches happen on mobile. And across the millions of websites using Google Analytics today, [Google is] seeing more than half of all web traffic now coming from smartphones and tablets.” With the ever-growing use and desire
Technology never sleeps. If you blink, you may miss the latest and greatest new technological innovation. Today, the “newest and greatest” innovations seem to be centered around mobile devices. Here in 2016, everyone has a smartphone or tablet, and in many cases – both. As the social and technological world
[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] Like everything else in life, we strive for quality. High quality cars, high quality food, high quality homes. We want things to live up to our standards and expectations. We want Cadillacs, filet mignons, mansions. As it turns out, Google isn’t much different.
I spend a lot of time talking about how to choose and judge a good PPC professional, but sometimes there’s only so much we can do. It is the job of every PPC pro to ask questions before talking about strategy for a customer – questions that, if missed, indicate
[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] Myths about PPC (pay per click advertising) abound. I’ve heard almost all of them in the last nine years – and in some cases, at some points, the myths may have been true. As of 2014, though, each of these myths has no