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Tag: lead generation

Growth Hacking: The New Kid on the Block

[column width=”1/1″ last=”true” title=”” title_type=”single” animation=”none” implicit=”true”] You know that rebellious kid in high school, the outcast, the stereotype that initiated trouble, partied too hard, and never made it to college? Fast forward ten years and you come to find out he’s running his own innovative business, entrepreneur extraordinaire. Ever

Measuring Social Media Engagement

Measuring Social Media Engagement

Not all marketing techniques are made equal, nor are all forms of measuring those marketing results.  Social media often gets a bad rap for not being able to demonstrate true ROI in the way e-commerce or email marketing attempts can.  However, this is an issue with the framework of ROI,