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Smarter Searches Acquired by SiteCare

SiteCare, LLC, a leading WordPress maintenance and digital marketing company, announced that it acquired the assets of Smarter Searches, a Knoxville-based digital marketing agency. Former Smarter Searches CEO Courtney Herda joined SiteCare as Director of Digital Marketing, with company assets incorporated into SiteCare’s existing WordPress support, maintenance, hosting, and digital marketing offerings. 

Founded in 2012 by Courtney Herda, Smarter Searches was an award-winning digital marketing agency that offered SEO, PPC, email marketing, social media, and web design services. Courtney Herda is a digital marketing expert based in Knoxville, Tennessee, with more than 15 years of experience in online marketing. She has built a career developing groundbreaking strategies to unite the online search process, user experience, and customer engagement. She also teaches Digital Marketing Strategy at the Haslam School of Business at the University of Tennesee.

“SiteCare and Smarter Searches were very much aligned in terms of how we focus on serving our clients and providing digital marketing services, so it was a natural fit for us,” said Courtney Herda. “I’m thrilled to be able to offer more services and focus on large-scale projects as part of SiteCare and help solidify a truly first-class digital marketing team at SiteCare.”

Earlier in 2022, SiteCare acquired the WordPress management company Maintainn. In 2018, SiteCare acquired WP SiteCare.

About Smarter Searches

Smarter Searches is a full-service digital marketing agency providing digital marketing services. With a host of awards, including the American Advertising Awards, Healthcare Advertising Awards, SEMPO Globes, Aster Awards, and the Global Search Awards, Smarter Searches has been honored for its commitment to excellence in marketing and advertising.

About SiteCare

SiteCare, LLC is a WordPress support and maintenance leader with a full suite of digital marketing services. With clients and staff worldwide, SiteCare is growing a community of WordPress site owners with its SiteCare Club and training seminars on search engine optimization, user experience, and more.

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