Google is starting to roll out a new advertiser verification program to “ensure a safe...
Google announced updates to the Partners Program in mid-February. The updates were touted as a...
Google Display ads help your business reach a wider audience and are highly beneficial for...
With every passing day, the internet becomes more and more crowded, and increasingly more competitive....
Have you ever been searching for a product or event, and ads for that product...
If you’re working with PPC, ad testing is an inevitable part of campaign optimization. One...
When it comes to ad performance, there are several ways you can tackle optimization. One...
First and foremost, I’d like to acknowledge the elephant in the room. You may not...