At Smarter Searches, we do the occasional website redesign. Even when we don’t, we always...
Usability and User Experience When a website’s usability is simple, easy, navigable, and obvious, more...
Minimalism is a design movement in which artists and designers eliminate non-essential forms, features, or concepts...
Detail and decoration are like a double-edged sword. One one hand, visual decoration can make your...
“Seeing comes before words. The child looks and recognizes before it can speak” – John Berger,...
Content is the essence of your work; it is what is being depicted, and it...
Line is one of the simplest and most versatile elements of design. Being a multi-faceted element...
Getting viewers to focus on your most important information and visuals involves a working relationship between...
Web design frequently uses a design theory called the Gestalt Principle. It means “unified whole” and...
Karl Aspelund’s book “The Design Process” is all about creative strategies and exercises to stimulate...