If you scroll through your past text messages, the odds of an emoji present in a message would not be a surprise. We use emojis every day; whether it’s to help portray emotion in a message, to add a little extra something to a caption, or when you just don’t
World Social Media Day occurs each year on June 30th, so before starting this blog, I went back and re-read the one I wrote last year. I took note of the statistics and the (shocking) mention of the Kardashians. While I will, of course, fill you in on this year’s
This may sound like a weird title. Isn’t social about sharing your thoughts, ideas, and emotions? The answer to all of that is, yes. Of course. But, when it comes to social media for your business, please pay attention to this. We know what we’re talking about. If you’re posting
It is always exciting for me (Lani) when we get a new social client. I see all new clients as a new opportunity and a new challenge. The opportunity can be 1 new customer a year, it can be 50 new subscriptions a month, it can be anything. Challenges are
Do you remember watching award shows such as The Oscars and Grammys and having to wait until the following day to read headlines or discuss the show with coworkers or friends? It feels like a bygone era. Social media gives us the ability and freedom to immediately voice our thoughts
Social media grows as a means for consumers to connect with brands every single day. According to a recent report by Sprout Social, 44% of consumers showed increased personal use of multiple social media platforms. The ways and reasons that people connect with brands vary in many ways, from tagging
Instagram is life. For some, it’s because they spend more time on the app than anywhere else. For others, i.e. influencers, it’s how they make a name for themselves, and not to mention that it’s how they make the majority of their money. With that being said, what do you
Not every post you make has to go viral in order for your social media strategy to be labeled successful. However, we have all seen what the power of sharing a post on social media can do for a business, so let’s go through some tips on how to get
Twenty years ago this wouldn’t be celebrated. Ten years ago this wouldn’t be celebrated. But, in 2019, World Social Media Day is a big deal. We’d be willing to bet that every person who reads this uses social media daily. Do you know why we’d wager that? Over 100 million
Whether you have just created a new Instagram account for your business or your existing account’s growth has plateaued, you may have considered buying Instagram followers. Buying a large following may sound like an easy fix, but this results in poor engagement on your Instagram posts. These automated “Instagram bots”
