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Web Design

4 Things Your Website’s Homepage Really Needs

As a busy entrepreneur, you wear many hats; and if web designer is on that list, you know how overwhelming trying to build a website from scratch can be. You need to write all your content and organize it into pages, gather up your images,

Whitestone Inn Website Launch

From Mockup to Launch: Whitestone Inn

Another week, another website launch day at Smarter Searches! Guys, our team is so excited about this one – it’s a gorgeous bed and breakfast in Kingston, Tennessee! Keep reading to see how we transformed the brand’s online presence and made the website more functional

american distribution website launch

From Mockup to Launch: American Distribution

It’s another Website Launch Day here at Smarter Searches, which means a celebration is in order (including a champagne toast because, well, it’s us); but before we pop the bottle, I wanted to take a moment to reflect on the process that led us here.

5 Tips to Decrease Bounce Rate on Your Site

5 Tips to Decrease Your Site’s Bounce Rate

It is key for every business to keep visitors on their website as long as possible. The longer someone is on your site, the more likely they are finding what they came for. Let’s look at a few ways to ensure that happens.  Keep your

Why You Shouldn't DIY Your Website

Why You Shouldn’t Build Your Own Website

The Super Bowl was earlier this month, and if you’re anything like most of the Smarter Searches team, your favorite part is the advertising. The ads were incredible (as usual), and the Audi, Bud Light, and Kia ads were a few of the most popular